About us vector graphic header

About us

We are a boutique tour operator offering a selection of the best adventure trips around the globe.

The Follow Alice story

The idea for Follow Alice was planted when Reto climbed Kilimanjaro with Chris as his lead guide in 2014. Chris had started as a porter on Kilimanjaro in 1999 and had since worked his way up to become a chief guide. His dream had always been to set up his own Kilimanjaro operation. Reto decided to team up with Chris, Kazi and Chrisโ€™s brother Robert and make the dream a reality. Since then, Follow Alice has grown into a global family of local guides and international explorers who all share a passion for travel and adventure.

Chris, Reto, Kazi, Robert (from left to right)
First team meeting in Tanzania 2014
Chris, Reto, Kazi, Robert (from left to right)

What we care about at Follow Alice

Please give us a moment to tell you about the things that matter to us ...

Come as a client, leave as a friend

  • Group of trekkers with Follow Alice flag at Uhuru Peak on Kilimanjaro

    A modern tour operator

    We aim to deliver a great service that meets the needs of the modern adventure traveller. One way we do this is by taking out the middle man. We're the folks you make first contact with online, as well as the ones who wave goodbye to you at the airport after your trip! Another way we do this is by making the admin side of your trip as seamless as possible. Did you know you can pay for your trip with cryptocurrency?

  • Fa team pic Zoom May 2023

    Travel curated by travellers

    Our setup as a team is very 21st century ... we're registered in both the UK and Tanzania, and our HQ staff is a group of digital nomads, sprinkled across various timezones. That said, all of our local leaders and their support staff โ€“ the folks who look after you on your trips and ensure you have fun! โ€“ are locals. So we're a truly global and diverse team, and all the better for it, we believe!

  • Nepal team with logo and mountains in the background

    Empowering local entrepreneurs

    We strive to empower local entrepreneurs by providing them with the necessary tools to run a successful business as a local leader in their country. All of our local leaders and their teams are an integral part of the Follow Alice family. You'll see it for yourself when adventuring with us!

We prefer to let others talk about us ...

See our reviews onSee our reviews on Trustpilot

Meet the Team

Dani Profile

Dani ๐Ÿ‡จ๐Ÿ‡ญ

Co-founder and CEO 

He's the brain behind the numbers and strategies of Follow Alice. Dani was part of the group that climbed Kilimanjaro in 2014 with lead guide Chris when the idea to create Follow Alice first came up.

Screenshot 2020-12-11 at 10.44.18

Reto ๐Ÿ‡จ๐Ÿ‡ญ

Co-founder and strategist 

He created the company and developed the amazing team chasing the Follow Alice dream. He's always calm (Mr "Cool Beans") and is solution-orientated.

Follow Alice Local leader Chris Sichalwe

Chris ๐Ÿ‡น๐Ÿ‡ฟ

Tanzania local leader 

Chris was the lead guide on the climb in 2014 when the idea for Follow Alice started. He has summited Kilimanjaro over 300 times and is ranked #6 out of 261 guides on Kilimanjaro by clients.

Robert Profile

Robert ๐Ÿ‡น๐Ÿ‡ฟ

Tanzania local leader 

He's the brother of Chris and also one of our excellent Kilimanjaro lead guides. You're in very safe and capable hands when you trek with Robert.

Sonam Profile 2

Sonam๐Ÿ‡ณ๐Ÿ‡ต

Nepal local leader 

The Himalayas are his backyard. Sonam will bring you safely up and down the mountains and show you the beauty of his home country.

Pic2

Tine ๐Ÿ‡ง๐Ÿ‡ช

Trip manager 

She's our one and only Flemish teammate who fell in love with Cape Town and moved here years ago. When not looking after our Kilimanjaro and Tanzania safari guests, she's busy scuba diving!

Michael

Michael ๐Ÿ‡ฟ๐Ÿ‡ผ

Trip manager  

How many of us can say we rolled down a hill and ran into a silverback gorilla?? When heโ€™s not hanging out with gorillas, Michael is planning your epic adventure for you.

Tash Profile

Tash ๐Ÿ‡ฌ๐Ÿ‡ง

Chief adventure officer 

She's the soul of Follow Alice, always thinking about what our clients need and looking after the rest of us in house too! She spends her time between London and Cape Town.

Megan Profile

Megan ๐Ÿ‡ฟ๐Ÿ‡ฆ

Head of written content 

Megan is based in sunny Durban, South Africa, and is the background worker bee researching and crafting our website's written content. She also spearheads our sustainability efforts.

Marco Profile

Marco ๐Ÿ‡จ๐Ÿ‡ญ

CTO  

He's the mastermind and programmer of this beautiful website you're looking at. He's also a former Kilimanjaro client who became a team member.

Brendan Profile

Brendan ๐Ÿ‡ฌ๐Ÿ‡ง

Head of visual content 

From smoky ol' London, he heads up the team that makes all of the pretty Follow Alice graphics and videos you see on our website and YouTube channel.

Jess in a hammock with a guitar

Jess ๐Ÿ‡ฟ๐Ÿ‡ฆ

Social media manager 

Jess is the creator of all our email campaigns and social media posts. She's also our talented voice artist โ€“ you've probably listened to her in one of our YT videos!

Man looking at camera with clouds behind him

Tanvesh ๐Ÿ‡ฎ๐Ÿ‡ณ

Frontend engineer 

Living in Jabalpur, India, which he loves for its cooler climate, he's our frontend engineer. It's his job to ensure everything works and looks as it should on our website!

Lady on a rock on Table Mountain

Mel ๐Ÿ‡ฟ๐Ÿ‡ผ

Head of operations 

'Miracle Mel' is our HQ problem-solver and magic-maker! She liaises with the lodges and teams on the ground to ensure that all the arrangements for your trip go smoothly.

Richard Adika and Diana Schreiber, Kenya local leaders

Richard and Diana ๐Ÿ‡ฐ๐Ÿ‡ช๐Ÿ‡ฉ๐Ÿ‡ช

Kenya local leaders 

Richard and Diana are our highly experienced Kenyan local leaders. Oh, and they happen to be married to one another!

Sal Profile

Salwan ๐Ÿ‡ฉ๐Ÿ‡ฐ

Investor 

Sal is a Follow Alice OG. He's had a hand in so much at Follow Alice, and is the designer of our fab logo!

Lexy in sunglasses in the desert

Lexy ๐Ÿ‡ฟ๐Ÿ‡ฆ

Peru trip manager 

She's one of our experienced trip managers, having worked in travel for over 13 years. When not talking to one of her rescue cats, you'll find her planning her next trip abroad!

Stef on quad bike

Stef ๐Ÿ‡ฎ๐Ÿ‡น

Sales and marketing coordinator 

Originally from Italy, raised in Kenya, and now living in Cape Town, Stef is the administrative thread connecting the sales and marketing teams.

Caitlin in CT

Caitlin ๐Ÿ‡ฟ๐Ÿ‡ฆ

Operations coordinator 

Based in CT, Caitlin loves a spreadsheet almost as much as sunshine! When sheโ€™s not ensuring all administrative boxes are ticked before your adventure, youโ€™ll surely find her outdoors somewhere.

Jason profile pic

Jason ๐Ÿ‡ฌ๐Ÿ‡ง

Sales and operations strategy lead 

Jason has worked in travel for over 25 years while also living the life he sells, from flying on Concorde to seeing the sunrise over the Taj Mahal. He's here to scale Follow Alice so that our customers can experience the globetrotting life too!

Man on snow mobile in snowy landscape

Paul ๐Ÿด๓ ง๓ ข๓ ณ๓ ฃ๓ ด๓ ฟ

Chief marketing officer 

When not hiking in the mountains of Scotland with family, Paul is hard at work at his dream job which is helping others have truly unforgettable travel experiences like summiting Kilimanjaro or trekking to Everest Base Camp.

Man in hiking gear sitting on a rock outdoors, low angle

Puru ๐Ÿ‡ฎ๐Ÿ‡ณ

Nepal and Bhutan trip manager 

Puru joined Follow Alice in 2023 after completing a degree in international law. He loves hiking in the Himalayas, and so came onto the team as the perfect person to look after our clients heading to trek in Nepal and Bhutan!

Peruvian man smiling with ocean behind him

Arturo ๐Ÿ‡ต๐Ÿ‡ช

Lima local leader 

He's addicted to deep-fried pork sandwiches and believes Peru can conquer the world with a spoon! He wants every visitor to experience an authentic and, above all, very tasty side of Lima!

Man smiling in Cusco street scene, Peru

Mario ๐Ÿ‡ต๐Ÿ‡ช

Cusco local leader 

He's been a trek guide since 1998, so you're in super safe hands when you hit the trail with him! He speaks English, Spanish and Quechua and is a fountain of knowledge on all sorts of diverse topics.

Lady wearing a beanie and smiling at camera on top of Rainbow Mountain, Peru

Sarah ๐Ÿ‡จ๐Ÿ‡ฆ

Cusco local leader 

She's an avid hiker who's spent many cold nights huddled under handwoven blankets in the Andes. A textile conservator, she volunteers with a number of organisations dedicated to the revitalisation of traditional weaving.

David Profile

David ๐Ÿ‡ฎ๐Ÿ‡ธ

Iceland local leader 

David is a fantastic and experienced tour guide who knows Iceland inside and out. He's also proud father to a little girl. He can't wait to show you around the Land of Fire and Ice.

Dinesh Profile

Dinesh ๐Ÿ‡ฑ๐Ÿ‡ฐ

Sri Lanka local leader 

He's our fun, entrepreneurial, go-getter friend from Sri Lanka. He has many passions, including travel and tourism, and loves to show people around his fabulous country.

Yannick

Yannick ๐Ÿ‡ธ๐Ÿ‡ช

Sweden local leader 

He's our local leader for the kayaking adventure in beautiful Sweden. He's an experienced outdoor coach and has an intricate knowledge of the islands of the Baltic Sea.

Wildebeests grazing in Maasai Mara, Kenya, with setting sun

FAQs

Where is Follow Alice based?
Who is Alice?
Do you have any sustainability guidelines?
Do you offer private trips or group trips?

If you love travel,
join our newsletter

Get the latest news about hidden adventure gems, discounted launch trips and much more straight to your inbox